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LAURA ALICE was founded by MEDIA RISING STAR Laura Robinson in 2014.

Laura worked for top UK media agency MEC London, pioneering her own role as the agency's first Creative Lead. She won numerous industry awards including a Young Cannes Lion, Webby Award and a D&AD Pencil and during her time there also set up Laura Alice. 

Her design style is strikingly minimalist and she uses simple lines to create a clean and contemporary signature style.

What started as a small collection of minimalist London icons has since developed into an edgy and eye-catching product range which was selected to exhibit at Top Drawer's Spotted curation in January 2017 and upcoming New Designers One Year On in summer 2017.  

Laura has sold in various London pop up events at Shoreditch HouseWest Elm and We Built This City and her current London Collection is stocked in the following retail outlets:

Emirates Aviation Experience, North Greenwich

Source Lifestyle, Spitalfields

Laura Lea Design Boutique, Leytonstone

Laura's new bone china, gift wrap and tea towels will be stocked at the gift shop at St Paul's Cathedral later this summer.

Laura has also recently launched PRINTS WITH PURPOSE which is a range of prints that have a charitable association with a percentage of proceeds donated to a charity cause. 

To become a stockist or request a wholesale price list please email

Launching in summer 2017 is Laura's exciting second business My Icon Story